Tradeloop's Member Blog And News: Improve Conversions With Tradeloop's Ethics Seal

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We are the largest B2B marketplace for computer brokers, computer leasing companies, used computer wholesalers, third party maintainers and self-maintainers, who trade wholesale computer lots of used & surplus computers, bulk electronics, and hard-to-find used computer parts.

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Monday, April 6, 2009

Improve Conversions With Tradeloop's Ethics Seal

Consumer surveys have shown that third-party certifications help improve conversions on e-commerce Web sites. We know that every e-commerce site wants to increase sales, so we created the Tradeloop Ethics Seal to help our members improve conversions on their own sites. There's no additional charge; this program is one of the many benefits of Tradeloop membership.

Display is restricted to your site's URL, and information about the seal is specific to your company. For instance, when your customers click on the seal, they're directed to the Tradeloop site - but not for a Tradeloop sales pitch. Instead, we display a customized Ethics Seal Verification page. It identifies your company as a Tradeloop member, describes our member validation process, and outlines membership requirements.

Getting started is easy. Just go to the Tradeloop Ethics Seal signup page and follow the 4-step process:

1. Copy and paste the provided HTML code on your home page.
2. Select the Ethics Seal design you'd like to use. We provide several sizes and designs, and you're free to switch between them at any time.
3. Verify your trust mark.
4. Activate it so that it displays on your Web site.

Only validated Tradeloop members in good standing may display the Ethics Seal.

Tradeloop is committed to keeping the trading community a safe and trustworthy place to do business. We carefully screen all applicants, and our volunteer Ethics Committee doesn't hesitate to remove members when the situation warrants it. As a Tradeloop member you're part of a reputable industry organization that enforces a strict Code of Ethics.

The Ethics Seal program is a great, free way to communicate that fact to your customers!

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